Blue Apron Holdings, Inc. (NYSE: APRN) operates a direct-to-consumer platform that delivers original recipes together with fresh, seasonal ingredients. The company offers its services through order selections on Website or mobile application primarily in the United States.
Blue Apron's vision is to change the food system—the way in which food is grown and distributed—for the better: By partnering with farmers to raise the highest-quality ingredients, by creating a distribution system that delivers ingredients at a better value, and by investing in the things that matter most—the environment and communities.
To make incredible home cooking accessible to everyone. To reimagine the way that food is produced, distributed, and consumed, and as a result, build a better food system that benefits consumers, food producers, and the planet.
Blue Apron Holdings, Inc.’s shares trade on the New York Stock Exchange under the ticker symbol "APRN".
Blue Apron: Building a better food system from scratch